We know how hard it is when you are self-employed you spend all day working then the evenings pricing or quoting. Working 60 hour weeks just to secure work, sometimes for the next few days.  

This is the time when you have to stop and think, not about next week, but about next year, today websites are not a novelty or to show off how well you are doing, they are a necessity. 

No one picks up the yellow pages when they need a product or service, they go online, specifically on their phone, it makes perfect sense, why try to find the book first of all and then try to find what you’re looking for, when you can pick up your phone and have what you need in seconds.

A well designed website will save you time and money, most importantly make you money.  A little investment pays of in the long run.

The main reason that we find is a lack of updates with new content.  (Think of content as a newspaper, no one wants to read a newspaper that is  six months old, especially not Google.)

Other web designers build a website and hand it over to the owner then you never hear from them again.  Unfortunately, this is how the majority of websites end their lives.  Google recognises that a website has not been updated and lowers its ranking leading to no leads.

We all work on word of mouth, but now it’s blended in with technology, send me that link? what site was that?

Our sites make word of mouth faster and visual. Give potential customers the opportunity to see the quality of work they will be getting on your website.  It’s this visual proof that will inspire them to contact you and make pushing for a higher price that little bit easier. 

SEO(Search Engine Optimisation), this term seems complicated but it isn’t.

SEO is like conforming to building control, Google is the inspector, they scan the site to see if everything is correctly laid out, information like location, contact details, telephone numbers, business information are legitimate, they also look into loading times and navigation. Once these are correct google will start to rank your site on search results.

SEO is an ongoing process that changes from week to week, that’s why linking and updating your site are extremely important. 

This is carried out in a number of simple ways.  Your uploaded work images contain linked locations stamps, (this is just info on where the photo was taken) Google and other search engines use these to cross-check your contact information and compare it to your image location.  They form a search result that suits customers in your local work area.  We also add your site to google business and developed target local areas to focus on.

You are the best advertiser for your business.  You care about your reputation, this will naturally come across when you post to your site.  Just add a few lines of text with a few pictures of what you are doing and the end result.  Things to add are the place name the type of work being carried out and the materials used.

This really is the best way to show what you can do, how you do it, and keep your website up to date.

By thinking like this you will naturally get more local people on your site and this will leads keep the leads coming in.

Your website needs a lot of high-quality images, they are just visual evidence of what you can do, they make your quotes memorable even if it is the highest received.  This acts as a trigger to the customer to think quality over price and more often than not they choose the quote with visual proof.

Yes you can use your phone, smart phone cameras have higher resoultion than ever before,  high quality video stablisation means you can take short videos too!.  With the added bonus of an internet connection you can upload them directly to your site using our app, its just like posting and ad to Facebook or Gumtree.

First thing is to take plenty of photos. A lot of tradespeople make the mistake of only taking photos of the end result.  Customers want to see the whole process, from start to finish, just remember Before and After

This is the important thing to remember, you have to build a story for the customers to follow. We have used the example of a loft conversion.

Just by taking a few photos at the start or end of every major change will create a visual timeline of the work with very little effort

We use a well known platform called WordPress, you can upload directly to your website using it or a mobile app in a few seconds.  We have set up your app in a way that only allows photos and text to be uploaded so don’t worry about making any changes to the backend of your website.